Instagram this week announced a milestone 400 million users-approximately 75 percent of whom live outside the U.S.
In a blogpost, Instagram said more than half of the last 100 million to join live in Europe and Asia.
Instagram has signed up 100 million new users in the last nine months alone and continues to expand quickly.
Facebook’s Instagram now has more than 400 million users, with more than 85 million pictures shared daily.it is far larger than Twitter Inc with 100 million more users.
The Facebook-owned app’s success it linked with the rising improvement in smartphone cameras, especially since Instagram launched in 2010, and the ease at which you can add filters and share photos with friends through the app.
Facebook’s chief executive Mark Zuckerberg said during the company’s second-quarter earnings call that the company is not yet ready to turn on the moneymaking spigot with Messenger or WhatsApp.
Among the most followed accounts include those of retired football player David Beckham (@davidbeckham), reality television personality Caitlyn Jenner (@caitlynjenner) and K-pop star T.O.P ( @choi_seung_hyun_tttop). According to the social media site, Instagram’s user base has shot up from 300 million in December 2014 to 400 million today. Facebook paid $1 billion to acquire Instagram way back in 2012.
Facebook acquired Instagram in 2012 and now it seems monetizing is one of the primary focus. On the other hand, Instagram is slowly letting advertisers take some space on the network.
This is undoubtedly good news for Instagram, as these gains come at a time when the company is rolling out its monetization strategy more widely.
Congrats to Kevin, Mike and the entire Instagram community on reaching another big milestone.