On the other hand, last year Microsoft had sold 50.3 million gadgets.
It is no secret that Huawei has been doing some pretty cool smartphones lately and we hope they keep improving and growing.
Microsoft’s 6pc market share is near its all-time low, according to the report, with the release of Windows 10 this week meaning its Lumia devices have been in a state of stasis for a few months.
Microsoft’s phone division consists of the former Nokia (NOK) phone business, once the biggest vendor in the world. The Galaxy S6 failed to halt Samsung’s declining smartphone market as the market for $400+ continued to shrink further.
As for the smartphone market by itself, Microsoft doesn’t come close to cracking the top five companies, which are now Samsung (21.2% market share), Apple (14%), Huawei (9.0%), Xiaomi (5.8%) and Lenovo-Motorola (4.8%).
Leading mobile analyst firm Juniper Research estimates that the number of smartphone shipments reached 338 million in Q2 2015, representing a y-o-y growth of 16%. The company has registered a massive decrease in phone sales: from 50.3 million in 2014 to nearly 28 million in 2015. The figures are a problem for Xiaomi because, as noted by Strategy Analytics director Ken Hyers: “Huawei is rising fast in all regions of the world, particularly China where its 4G models, such as the Mate7, are proving wildly popular”. The company’s shipment grew by 48.1 percent YoY, clocking 30.5 million units. “Smartphones will need a design transformation to revitalize growth in the future, such as foldable or rollable displays”. Microsoft’s market share fell to 6.4 percent for Q2 2015, down from 11.8 percent for the same period a year ago. The growth is also caused by the increased demand of iPhone 6 and iPhone 6 Plus in China. This decline can in part be directly attributed to intense competition in the entry-level segment from Huawei and other vendors.
According to Strategy Analytics, China-based company Xiaomi improved its seizure over the global market up to 4.6 percent, making it on the fifth place.
Neil Mawston, Executive Director at Strategy Analytics, added, “Microsoft shipped 27.8 million mobile phones and captured 6 percent marketshare worldwide in the second quarter of 2015″.
